Billy Florence - Online Sales Double Digit Growth
This article was first published on http://www.e-quadnews.com/.
Online Shopping To Soar 18 Percent
The pundits forecasting internet sales saturation had it wrong – again. Online sales are expected to soar in ’07 by nearly 18 percent. According to a recent report, total 2007 online sales are expected to rise to $259.1 billion. Online purchases excluding travel will reach $174.5 billion. This strong growth will come off of an impressive performance in 2006. Total 2006 online sales last year rose 25 percent to $219.9 billion. Excluding travel, online retail sales rose 29 percent to $146.5 billion, representing six percent of total retail sales in 2006.*
*How retail is tracked and reported differs by reporting organization. Traditionally, retail sales are defined as excluding travel related purchases. Generally, retail sales statistics do include the following categories: apparel, accessories and footwear; computer hardware and software; autos and auto parts; home furnishings; consumer electronics; music and video; appliances and tools; office supplies; sporting goods and apparel; books; toys and video games; gift cards and gift certificates; event and movie tickets; food, beverage, and grocery; jewelry; flowers and cards; over-the-counter medicines and personal care; computer peripherals; baby products; cosmetics and fragrances; and pet supplies.
Although some continue to forecast stagnating sales numbers, other prestigious firms disagree. Sucharita Mulpuru of Forrester Research states, “Online retail is years away from reaching a point of saturation.” One indicator of a maturing market is its profitability. Expenses and revenue are both facts of online business life. More than eight out of 10 survey participants reported profitability. Three out of four are more profitable than they were in 2005. Retailers who offer quality customers channel choice appear to be in the best position to benefit in 2007.
© 2007 Florence News reprint permission to Billy Florence Team Dream Chasers site.
Online Shopping To Soar 18 Percent
The pundits forecasting internet sales saturation had it wrong – again. Online sales are expected to soar in ’07 by nearly 18 percent. According to a recent report, total 2007 online sales are expected to rise to $259.1 billion. Online purchases excluding travel will reach $174.5 billion. This strong growth will come off of an impressive performance in 2006. Total 2006 online sales last year rose 25 percent to $219.9 billion. Excluding travel, online retail sales rose 29 percent to $146.5 billion, representing six percent of total retail sales in 2006.*
*How retail is tracked and reported differs by reporting organization. Traditionally, retail sales are defined as excluding travel related purchases. Generally, retail sales statistics do include the following categories: apparel, accessories and footwear; computer hardware and software; autos and auto parts; home furnishings; consumer electronics; music and video; appliances and tools; office supplies; sporting goods and apparel; books; toys and video games; gift cards and gift certificates; event and movie tickets; food, beverage, and grocery; jewelry; flowers and cards; over-the-counter medicines and personal care; computer peripherals; baby products; cosmetics and fragrances; and pet supplies.
Although some continue to forecast stagnating sales numbers, other prestigious firms disagree. Sucharita Mulpuru of Forrester Research states, “Online retail is years away from reaching a point of saturation.” One indicator of a maturing market is its profitability. Expenses and revenue are both facts of online business life. More than eight out of 10 survey participants reported profitability. Three out of four are more profitable than they were in 2005. Retailers who offer quality customers channel choice appear to be in the best position to benefit in 2007.
© 2007 Florence News reprint permission to Billy Florence Team Dream Chasers site.
Labels: Billy Florence, Billy Florence Finance
posted by Billy Florence at
11:51 PM
